MSC Cruises and Formula 1®
Driving Change Together
Discover the exciting partnership between MSC Cruises and Formula 1®, bringing together two world-class brands united by innovation, technology, teamwork and unforgettable experiences.
A Partnership Built on Innovation and Excellence
MSC Cruises became a global partner of Formula 1® in 2022, joining forces with the world's premier motorsport championship to celebrate a shared passion for innovation, precision and entertainment.
Both brands are committed to pushing boundaries and delivering exceptional experiences. Whether it's the excitement of watching the world's best drivers compete at a Grand Prix™ or discovering the latest innovations aboard an MSC cruise ship, the focus is on creating memorable experiences for people around the world.
Through continued investment in research and technology, MSC Cruises and Formula 1® are working to drive progress in their respective industries. For MSC Cruises, this means continually improving the guest experience through greater comfort, enhanced efficiency, innovative entertainment and the latest onboard technology.
MSC Cruises Announces Three Formula 1 Grand Prix Title Sponsorships for 2027
MSC Cruises has announced that it will be the title sponsor of three Formula 1® Grand Prix races during the 2027 season, further strengthening its partnership with the world's premier motorsport championship.
For the second consecutive year, MSC Cruises will hold title sponsorship of three races, building on a global partnership with Formula 1® that began in 2022 and is set to continue through to 2030. Both organisations share a commitment to innovation, teamwork, precision and delivering exceptional experiences to audiences around the world.
Three Grand Prix Events to Look Forward to in 2027
- Formula 1 MSC Cruises Grande Prêmio de Portugal 2027
- Taking place from 18–20 June 2027, the Portuguese Grand Prix marks Formula 1's return to Portugal. The race will be held at the Autódromo Internacional do Algarve in the picturesque Algarve region, a circuit renowned for its technical challenges, undulating layout and dramatic elevation changes.
- Formula 1 MSC Cruises Belgian Grand Prix 2027
- Scheduled for 23–25 July 2027, the Belgian Grand Prix will take place at the legendary Circuit de Spa-Francorchamps, set among the forests of the Ardennes. Measuring 7.004 kilometres, the circuit is one of the longest on the Formula 1 calendar and is famous for its demanding corners, challenging conditions and spectacular racing.
- Formula 1 Turkish Grand Prix 2027
- Formula 1 will return to Türkiye from 1–3 October 2027, following a new five-year agreement. Istanbul Park, located approximately 45 kilometres from Istanbul, is known for its distinctive anti-clockwise layout and challenging corners, particularly the famous Turn 8, which tests drivers and their cars to the limit.
Bringing Motorsport and Luxury Travel Together
Throughout the 2027 season, MSC Cruises and its luxury ocean travel sister brand, Explora Journeys, will feature across selected Formula 1® Grand Prix events. The partnership reflects a shared ambition to combine innovation, world-class hospitality and entertainment to create memorable experiences for fans worldwide.
For MSC Cruises, the collaboration also reinforces its commitment to delivering exceptional experiences both on and off the track.
MSC Cruises and Formula 1® Grand Prix Sponsorships in 2026
MSC Cruises continued its commitment to Formula 1® in 2026, taking on title sponsorship of three major races across the international championship calendar.
- Formula 1 MSC Cruises Gran Premio de Barcelona-Catalunya 2026
- Held at the Circuit de Barcelona-Catalunya in Spain, this Grand Prix brings the excitement of Formula 1 to one of Europe's most popular destinations for a city break or Mediterranean cruise.
- Formula 1 MSC Cruises United States Grand Prix 2026
- Taking place at the Circuit of the Americas in Austin, Texas, this event combines high-speed racing with the vibrant atmosphere of one of America's most distinctive cities.
- Formula 1 MSC Cruises Grande Prêmio de São Paulo 2026
- Hosted at the iconic Autódromo José Carlos Pace in Brazil, the São Paulo Grand Prix is renowned for its passionate fans and unpredictable racing.
These title sponsorships demonstrate MSC Cruises' commitment to connecting with fans around the world through the excitement of Formula 1®.
Where Formula 1® Meets the MSC Yacht Club
The partnership goes beyond trackside branding, with special hospitality experiences bringing the worlds of motorsport and luxury cruising closer together.
One example is the MSC Yacht Club hospitality experience at the Formula 1 Crypto.com Miami Grand Prix, combining the excitement of race weekend with elements of the exclusive MSC Yacht Club experience.
MSC Cruises and Formula 1® continue to explore opportunities to create exceptional experiences for their guests and fans, bringing together world-class entertainment, hospitality and the distinctive atmosphere of an MSC cruise.
These initiatives reflect a shared ambition to deliver something special, whether experienced at a Grand Prix or while sailing aboard an MSC cruise ship.
Experience the Thrill of Formula 1® at Sea with MSC Cruises
Love Formula 1®? You can bring the excitement of the racetrack onboard selected MSC Cruises ships with the onboard F1 Simulator!
Put your driving skills to the test as you take the virtual driver's seat and experience the challenge of racing around famous Grand Prix circuits. It's a fantastic activity for motorsport fans, families and anyone looking to add a little friendly competition to their cruise holiday.
For better value, consider purchasing an MSC Fun Pass, which offers a package of onboard entertainment credits that can be used for eligible activities, including the F1 Simulator where available. If you're planning to enjoy several attractions during your cruise, a Fun Pass can offer better value than paying for each activity individually.
There's also an extra benefit for loyal MSC cruisers. MSC Voyagers Club members with Gold Status or above can enjoy one complimentary F1 Simulator circuit, subject to the applicable terms and conditions. The benefit is available to eligible members aged 10 and over.
Whether you're an aspiring racing driver or simply want to challenge your family to a few laps, the F1 Simulator is another way to enjoy the entertainment on offer aboard selected MSC ships.
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